GTM Leader Reacts
People-First Prospecting Needs a HUMAN Touch

A millennial GTM leader and a Gen Z product marketer walk into an office kitchen. They let their thoughts on Brandon Jeppson’s sales prospecting philosophy cook throughout this reaction video that you’re about to watch. Some questions for you to consider as you watch: → Are people human? → When do robots infiltrate the sales process? → How do generational differences affect strategies?

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